What 3PL Companies Do and Why Your Business Needs One

If you're running an eCommerce business or managing any form of product-based company, you've likely heard the term 3PL or third-party logistics. But what does it really mean—and more importantly, how can it benefit your business?

In this post, we’ll break down what 3PL companies do, explore their core services, and explain how partnering with a trusted fulfilment provider like Blue30 can streamline your operations, save you money, and support your business growth.

What Are 3PL Companies?

3PL companies—short for third-party logistics providers—are specialist firms that manage various aspects of a business’s supply chain. These functions typically include:

• Warehousing

• Order fulfilment

• Inventory management

• Shipping and delivery

• Returns processing

Rather than trying to juggle these logistics tasks internally, businesses can outsource them to experts. This frees up time and resources, allowing companies to focus on core operations like product development, marketing, and customer service.

Some 3PL companies are asset-based, meaning they own and operate their own warehouses and transport fleets. Others are non-asset-based, acting as brokers to arrange logistics services through partner networks. At Blue30, we bring the best of both worlds—offering smart fulfilment solutions supported by cutting-edge tech and a flexible, scalable model.

What 3PL Companies Have to Offer

The role of 3PL companies extends far beyond basic shipping. Today’s top providers—like Blue30—offer a comprehensive, tech-driven approach to fulfilment that improves customer satisfaction and operational efficiency.

Here’s a closer look at what 3PL companies can do:

1. Order Fulfilment

This is the full process from when an order is placed to when the customer receives their package. Blue30’s automated systems ensure quick and accurate picking, packing, and dispatching. Whether you're sending one item or thousands, our order fulfilment process is designed to scale with you.

2. Inventory Management

Our warehouse management system (WMS) gives you real-time visibility into your stock levels. This helps avoid overstocking or stockouts—keeping your cash flow healthy and your customers happy.

3. Picking and Packing

Accurate and secure packing is key to reducing returns and boosting satisfaction. From bubble-wrapping fragile items to branding your packages, Blue30 ensures your products are packed with care.

4. Courier and Shipping Services

We partner with a range of trusted couriers to get you the best shipping rates and the fastest delivery options—both in the UK and internationally. Plus, we handle all the tracking, paperwork, and customs requirements so you don’t have to.

5. Returns Management

Returns are an inevitable part of eCommerce. Blue30 offers a seamless returns process, checking item condition and updating stock records, while keeping the customer informed and satisfied.

How You Can Benefit from Using 3PL Companies

Wondering if working with a 3PL is right for your business? Here are some of the top benefits:

1. Cost Savings

Maintaining your own warehouse, hiring staff, and managing courier contracts can quickly add up. 3PL companies like Blue30 benefit from economies of scale, passing those savings on to you—especially when it comes to negotiated shipping rates.

2. Time Efficiency

Fulfilment is a time-consuming job. Outsourcing to a 3PL allows you to reclaim your time and put it into growing your business instead of worrying about operational logistics.

3. Logistics Expertise

At Blue30, logistics isn’t just our job—it’s our passion. Our team has experience across multiple industries, from pet supplies and cosmetics to electronics and fashion. We know how to store and ship products securely, efficiently, and in a way that enhances the customer experience.

4. Scalability

Whether you’re selling five units a day or five thousand, 3PL companies make it easy to scale. Need more warehouse space or additional packing staff for Black Friday? No problem—we adapt as your business grows.

5. Better Customer Experience

Customers expect fast, reliable shipping. According to Capgemini, 74% of satisfied customers are likely to make repeat purchases. With a 3PL like Blue30, you can offer your customers dependable service, accurate tracking, and smooth returns—all of which lead to stronger brand loyalty.

3PL for Different Industries

3PL companies are not one-size-fits-all. They tailor their services depending on the industry. Here are a few examples of how Blue30 supports various sectors:

📚 Books and Publishing

Running an online bookshop? We manage the storage, order fulfilment, and shipping of your inventory, whether you're selling vintage collectables or the latest bestsellers.

🧴 Beauty and Skincare

The cosmetics industry often involves sensitive items that need specific storage conditions. We maintain climate-controlled storage where required and ensure products arrive in pristine condition.

📱 Consumer Electronics

Electronics require special handling to avoid damage. Our secure, padded packaging solutions and climate-safe storage ensure your devices are safe at every stage of fulfilment.

🍰 Food and Beverages

Perishable items come with strict storage and delivery requirements. We help ensure compliance, temperature control, and timely delivery.

3PL vs In-House Logistics: Which is Better?

To really understand the value of 3PL companies, it helps to compare outsourced logistics with handling things in-house:

Feature	In-House	3PL with Blue30
Storage	You need to lease or buy warehouse space	We provide fully managed warehousing
Staff	You hire, train, and manage your own team	We handle all warehouse staffing
Shipping	You deal with courier contracts and rates	We get you better rates and faster delivery
Scalability	Growth means higher overheads	We scale with you effortlessly
Tech	Requires investment in software	Our tech is built-in and ready to use

For most growing businesses, especially in the eCommerce space, working with a 3PL company like Blue30 simply makes more sense.

Choosing the Right 3PL Company

Not all 3PL providers are equal. Here’s what to look for when choosing a 3PL partner:

• Experience in your industry – Make sure they’ve worked with similar businesses.

• Warehouse location – Proximity to your customers matters for speed and cost.

• Technology – Look for real-time tracking, inventory insights, and easy integration with your eCommerce platform.

• Customer support – You’ll want responsive, knowledgeable support when you need it.

  
  

At Blue30, we combine all of these elements to deliver a full-service fulfilment solution tailored to your needs.

Final Thoughts: Is a 3PL Company Right for You?

If your business is growing, expanding into new markets, or struggling to keep up with logistics demands, partnering with a 3PL company could be the game-changer you’ve been looking for.

At Blue30, we specialise in UK-based and international fulfilment services, supporting eCommerce brands with scalable, tech-driven solutions that simplify logistics and boost growth. Whether you’re just starting out or managing thousands of orders per month, we’re here to help your business run smoother and deliver a five-star experience to your customers.

Ready to take your logistics to the next level?

Get in touch with Blue30 today and discover what a trusted 3PL partner can do for your brand.